More and more, the news is filled with stories of millennial opinion and influence. I recently read an article in Forbes magazine outlining the pending transfer of wealth from the boomers to the youngest generation and the disaster which may ensue. The #okboomer movement has been plastered all over social media and I even had to watch a news story about millennial preference for mayonnaise versus cranberries as an accompaniment for Christmas turkey. Things were further fueled by a recent discussion/argument I had with my son about the definition of a generation. I adhere to more of a biological definition whereas he looks at it more in a social context. According to the Merriam-Webster online dictionary, a generation is “a body of living beings constituting a single step in the line of descent from an ancestor” or “a group of individuals born and living contemporaneously” so by definition we are both correct. However, I find it hard to define a generation by an arbitrary range of years endorsed by Wikipedia. For example, I have a daughter born in 1995 and my aforementioned son was born in 1997. Depending on the day of the week, both exhibit varied levels of millennial qualities such as entitlement, cluelessness and a hands-off but highly opinionated concept of social justice. However, despite having the same parents and being born 2 years apart, the are supposedly of a different generation since the most agreed upon cut-off for Generation Y (aka. millennial, echo boomers) and Generation Z (who avidly insist they are NOT millennial) is 1996.
So instead of using the letters XYZ or trending hashtags to categorize generations and since this is a food blog, maybe I can explain my thoughts using an analogy more in my wheelhouse…the sandwich.
Boomers– Boomers are the upper part of the sandwich. Historically, they have protected the rest of the sandwich from things like aggressive cling wrap, flies and other sandwich predators and generally are seen as crusty. These days, many see the upper crust as unnecessary as indicated by preferences for open faced concepts like avocado toast or tuna melts.
Generation X- Gen Xs are the sandwich filling. They touch both the upper and lower parts of the sandwich and are the most necessary for the total functionality of the sandwich. Although sometimes feeling a bit smothered by the upper crust, there is a general appreciation of the role they play (and played). Tuna is tuna and turkey is turkey…there is much less of a need to acutely define themselves.
Millenials/Gen Y, YZ etc. aka Echo Boomers. The base of the sandwiches. Feel as if they are burdened by bearing the weight of anything above them. As a result, they probably eat Big Macs upside down (after ordering on Skip the Dishes) to feel a sense of entitlement. Unlike the boomers who admit they are simply bread, it is important for millennials to sub divide themselves into categories like gluten/dairy free, organic, thin, texas toast, spelt, 12 grain, brioche, rustic, artisan, olive, vegan, panetonne or sourdough.
Speaking of sandwiches, I’m a huge fan of sandwiches and figured this would be a good time to review some of the better ones I’ve had this year. First, a few observations:
- I sadly did not eat enough sandwiches last year. Lunch is a meal I’m often likely to skip so it usually means the chance at a good sandwich is sacrificed.
- In some situations, a sandwich can be enhanced with a good side, vibe or concept so I also take this into consideration.
- Tacos and burgers are not sandwiches….they are…well…tacos and burgers.
Charlie the Butcher– Buffalo
I love regional foods and Western New York’s Beef on Weck in one of the best. Charlie the Butcher in Buffalo offers one of the best. The combination of the salted bun, tender beef and quick dip in the au jus makes for a near perfect sandwich. In addition, the sides are incredible (try the slaw) and if you are lucky enough you might even see Charlie himself slaving away in the kitchen..hard hat and all.

Good Friend Sandwich Company-Brantford
I stumbled across this place after a quick google search and have been back a few times since. It is a house converted into a homey sandwich shop owned and operated by aboriginals. While waiting you can peruse the shelves and look at language books or have a fun conversation with the woman behind the counter who is super friendly. There are a dozen or so choices including an apple and brie cheese panini with an addictive caramel dipping sauce (pictured below), the bacon butty (bacon on buttered buttermilk bread) and classics like pulled pork and beef dips. A small handful of chips is mandatory with every sandwich based on the simple logic that you can’t have a sandwich without a simple side…works for me.

Larder– Cleveland
Larder comes with great fanfare as it was a James Beard semi-finalist for best new restaurant in 2019. Set up in an old firehall, the space is adorned with old stoves, shelves of pickles and elixirs. The pork shoulder Reuben was a solid sandwich and is available with plenty of deli sides and served by very pleasant staff.

Deli Board-San Francisco
San Francisco is a haven for overpriced but great food and Deli Board is no exception. You’ll pay close to $20 US for a sandwich but it’s well worth it. There is a core menu plus daily specials so there is no shortage of choice. I went with a special called the Bubba (roast beef, bacon, cheddar, provolone, cherry pepper, slaw and 1000 island) served on their garlic dutch crunch bread. The space is clean and the service is efficient but this sandwich was so good you could have served it out of a Coleman cooler on a street corner and I’d still be happy.

Loops-Columbus
The Italian beef sandwich at Loops in Columbus was memorable. One of Guy’s DDD choices, the star of this Chicago-style sandwich was the giardiniera which provided a tangy and spicy punch to otherwise normal roast beef.

Mermaid Avenue Sandwich Factory– Kingston
Any place that hinges its entire concept around a music group is cool with me. In the case of Mermaid Avenue sandwich company it’s Wilco, the Chicago based alternative band. They have a nice variety of offerings and while you wait you can get your fill of all things Wilco. My choice was the “How to Fight Loneliness ( Deli chicken, honey mustard, apple slices, cheddar cheese & bacon). I’ll admit, the protein was a little scarce but overall it’s a fun place to pop into for a quick bite.
Cake and Loaf-Hamilton
This bakery usually puts out 1-2 sandwiches a day on rotation and it’s first come first serve. However, I did call in advance and they were able to hold me a couple for pick up. In particular, the chicken jalapeno in incredible as is the tuna melt. While there, the bakery itself is amazing as well. You can score everything from scones to a take home pulled pork and mac and cheese pie.
My Take
First, I think I need to eat a few more sandwiches because there is no shortage out there. Second, I think I will start to refer to generations in the context of foodstuffs especially since I’m convinced my generation is the exciting stuff. Soon enough things will change and the next generation can take over the filling and stress the keto, oceanwise, free range or whatever makes a good hashtag or social cause. In the meantime, wait for your #okboomer inheritance, #stayinyourlane and remember #cranberriesarebetterthanmayo.